If you’re looking to hire skillful and talented professionals, you don’t just take care of the basics, such as standard office cubicles, comfortable lounge areas, and competitive salary packages. You won’t be able to attract the kind of employees you want for your company if what you offer doesn’t include the overall employee experience. From the minute a potential employee walks into your office, they should get the feel of your company’s culture, which includes everything from the way you treat employees, how everyone interacts, your company policies, down to the overall work environment (fireman’s pole, anyone?). When you put your focus on your company culture, you should have guiding principles. Your employees will live by this, and you will be known for it.
In some sense, company culture is one that promotes employee happiness and supports the company mission and vision. Let’s get into the elements that make a great company culture.
1. Hire People Who Fit Your Culture - Hiring someone with an attitude that does not fit your company’s culture is detrimental to your business and must be dealt with right away. This will show other employees that you appreciate them and are serious about keeping the company culture. Hire people who you know can represent your company well— even outside the office. One bad hire can affect an entire company and possibly your potential employees.
2. Good Decisions Can Come From Anywhere - As some companies get bigger, they tend to limit their employee freedom. Employees are getting less involved in the decision-making process. This makes your employees’ impact on the company minimal, and they feel that they are “just another employee at just another company.” Let your employees feel that they have a voice and that their opinions matter as well. This is also great way of attracting talented individuals who will fit your the culture if you let them.
3. You’re A Team And Not A Bunch Of Individuals - Teams work together and help each other when they feel that it’s necessary. It doesn't matter who gets the credit, because you accomplish everything together. If you have a bunch of individuals, they become ineffective and irrelevant. Just like in basketball, the person who hogs the ball does not involve any of their teammates. They usually get decreased playing time, or they get cut off from the team. Having a bunch of individuals can cause conflicts and minimize effectivity.
4. Create A Respectful Workplace - One of the most important part of creating a great company culture is related to having a workplace that is respectful. Create a space where your employees are valued, treated fairly, and work harmoniously. One way to do this is to model it to yourself and make sure your management models it as well. Greet all your employees by name, take interest in their personal lives, or simply by showing up to meetings on time. If everyone treats each other with respect, you will create a workplace that your employees are excited to come to every morning.
5. Develop A Company Vision - A vision statement serves as a foundational guide in establishing your company’s objectives. These simple phrases guides the company’s values and provides it with a purpose. When you create a vision, you begin to feel passionate about it. This also orients your employees in every decision they make. Over time, you will begin to see parts of your vision coming true and living through your company.
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